Rose Day, CPAA’s call to connect with cancer in a non-medical way was launched on
September 22, 1994. A relief moment, CPAA opened cancer to mass
compassion and goodwill. Seventeen years running, Rose Day has
evolved…touched, moved, inspired Cancer Patients; if just for a while,
lifted them out of an abyss to rekindle hope in their lives. It has also
raised funds towards CPAA’s long-term goal of ‘Total Management of
The concept of Rose Day
came from Joan Shenoy and her faith in the goodness and goodwill of the
common man and the ability to draw them into a conversation about cancer in a non-intimidating
Day has emerged as that opportunity to channelize compassion into a
sustainable campaign against cancer.” Nurtured and grown by CPAA's band
of committed volunteers and workers, 22nd September is today observed as
National Cancer Rose Day in India.
symbol of life & love and all things beautiful became a symbolic
reminder…that life also has its thorns. So while a rose can’t cure, it
helps you endure”, Joan Shenoy sums up contemplatively.
In essence Rose Day's
- To give Cancer patients a relief moment amidst their grueling treatment regimen.
- Get society to collectively focus on Cancer as a human condition.
- Bring all the stakeholders into a meaningful interaction through the Rose Day initiative.
- Find ways and means to bridge the gaps in treatment & care.
- Raise Funds towards CPAA's Total Management programme.
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